MyPhilippines joins iamninoy Campaign

MyPhilippines has become the latest retail partner of the iamninoy campaign. It shares the same passion towards creating a better Philippines by awakening the youth to know and live up to the ideals that Ninoy sacrificed his life for.

Brian Dy, the company president, showed enthusiasm over the campaign and the advocacy it promotes. He expressed faith in the Filipino people especially the youth to affect positive change badly needed by the country. He sees the campaign as a seed to be planted in the hearts and minds of fellow citizens to remind them that not so long ago, there was a man who stood up to defend the freedom and dignity of all Filipinos.

When asked about the inspiration of the iamninoy shirt design that MyPhilippines has scheduled for immediate release, Brian shares that the theme will be Ninoy as a unifying force that moved a nation into action. The shirt also shows some reference to the EDSA people power revolution, celebrated all over the world as the first bloodless revolution in history.

Soon MyPhilippines fans will be seeing additional iamninoy merchandise such as t-shirts, caps, bags, and jackets in major SM KULTURA outlets. With each item produced, the company will be donating a percentage of sales to ABS CBN Sagip Kapamilya. Sagip Kapamilya engages in relief and disaster response assistance as well as management and development services for communities hit by calamities all over the country.

MyPhilippines is a trademark of My Philippines Lifestyle Inc. The brand has recently been launched as "Our Country's National Shirt" and has enlisted boxer extraordinaire Manny Pacquiao's wife, Jinkee Pacquiao, and his kids to be the brand's official endorser.